Life in the Persian Gulf region with scorching rays of the sun, constant sea breezes containing microparticles of salt, as well as rather modest reserves of natural sources of fresh water, can be a serious test for both human health and the appearance of his hair. And most interestingly, representatives of all 180 nationalities living in the UAE want their hair to look smooth, obedient and shiny. How to achieve this? Means for permanent hair straightening can come to the rescue. However, it is worth remembering that the remedy is different. Therefore, we turned to the professionals at Go Fuchsia in Dubai, who work exclusively with Richenna 12 products.
Please tell me what is Richenna 12 and how is this product different from other hair straighteners?
Hair straightening Richenna 12 Hair Straightening is both a brand and a procedure of the same name, patented by a Korean hair care company since the 1960s and considered a giant in the industry in Korea. Rh12 is a brand name registered to Rich Henna 12 hair straightener, which contains 12 times more Lawsonia henna extract than any other similar product. This product is certified and approved by the Korea Institute for Environmental Testing and Commerce. Today in the UAE and Kazakhstan, these products are represented by Go Fuchsia Beauty & Fashion Studio, which is its exclusive distributor in the region.
What else is important to know about Richenna 12 Hair Straightening?
The Richenna 12 Hair Straightening hair straightening procedure does not require the use of a neutralizer, so the process itself takes a short time (only about 4 hours) and is very simple. After the procedure, thanks to henna extracts, the hair remains healthy, silky and shiny. The formula of the product is enriched with olive oil and marine collagen, which do not allow damage to the hair. The Richenna 12 Hair Straightening hair straightening procedure is suitable for all types - from severely damaged hair to very curly and dyed. The permanent straightener contains a sufficient amount of cationic detergent that accelerates the absorption of the cream and its effect on the hair, while it does not contain formalin. As a result, you get straight and smooth hair for a long time.
Please describe the actual hair straightening process of Richenna 12 Hair Straightening.
Thanks to this procedure, the client receives smooth and straight hair at a time.
First, a salon specialist tests the hair using the method of twisting and elasticity, during which a straightening agent of different intensities is applied to individual sections to determine which composition is needed for this client, as well as to determine the reaction to the product. After testing, the client’s head is washed using a special Richenna shampoo and conditioner. After that, the hair is dried, and then a creamy straightener Rh12 is applied to them. Since it does not contain ammonia, the whole process of straightening is free from a terrible smell. After applying the cream, a thermal procedure is carried out, and then you need to wait for 20 minutes.
After that, the hair is combed along the entire length, normalizing conditioner Rh12 and restoring serum Rh 12 are applied to them, they are washed off with warm water and the hair is dried. The final touch of the straightening procedure is the use of a straightening “ironing” along the entire length of the hair. And that’s it!
What are the disadvantages of this method of hair straightening, and how long after the Richenna 12 Hair Straightening procedure does the hairstyle remain smooth and shiny?
Since the Richenna 12 Hair Straightening hair straightener consists mainly of plant extracts, this method has practically no drawbacks. In order to keep the hair straight and smooth for 6-12 months, we recommend that you always dry it with a hair dryer after washing. If you have very curly hair, then after three months we advise you to repeat the procedure on the roots of the hair, as well as lightly walk along their entire length.
Is it true that Go Fuchsia is the only salon where you can go through this procedure?
Yes. At present, Go Fuchsia Beauty & Fashion Studio is the only place offering a permanent hair straightening procedure for Richenna 12 Hair Straightening not only in the UAE, but also in the Gulf region. Richenna 12 Hair Straightening is the general franchise partner of Sewha brands such as Richenna, Rh12 and
How to properly care for straightened hair?
Firstly, do not use shampoos purchased at the supermarket. It is better to purchase Rh12 Multi shampoo, enriched with marine collagen and plant extracts, which will maintain the smoothness and shine of straightened hair. And it is also important to remember that a hair straightening procedure is recommended no more than twice a year.
And finally, how much does the permanent hair straightening procedure cost at Go Fuchsia Beauty & Fashion Studio?
The cost of such a procedure in our salon starts from 1000 dirhams and can reach a maximum of 1500 dirhams, depending on the type and length of hair. This price includes a free hairdryer. The cost of supporting Hair Relaxation Treatments procedures varies from 350 to 750 dirhams. Root straightening with Rh12 Straightening - 350 dirhams. These are very affordable prices for similar quality.
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For further questions, you will be answered by the specialists at Go Fuchsia Beauty & Fashion Studio in Dubai by phone: +971 4 422 43 45. All types of procedures should be booked in advance. PR
Dubai Marina Area, P2 - 28, Marina Terrace Tower Building, Dubai UAE Tel: 04 4224345
